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Garena

Intern, Social Media & Creatives

Garena
Singapore
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  • Posted 13 hours ago
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Job Description

Job Description

  • Own and grow the studio's presence across YouTube, TikTok, and X through content planning, publishing, and community management.
  • Develop and maintain the social content calendar, ensuring a consistent publishing cadence.
  • Monitor gaming, Roblox, and social media trends, turning relevant moments into timely content opportunities.
  • Work closely with the Editor to ideate content, prepare creative briefs, and guide video and visual production.
  • Produce lightweight social content to maintain player engagement between major updates.
  • Manage the Roblox Experience Page, including thumbnails, descriptions, events, and other storefront assets.
  • Optimise storefront performance using data and player insights to improve player acquisition and conversion.
  • Support Roblox Sponsored Ads and off-platform paid campaigns, including creative planning, campaign setup, and performance optimisation.
  • Lead go-to-market planning for game updates, coordinating marketing activities across social, community, and paid channels.
  • Adapt and localise marketing copy and creative for the US audience, ensuring cultural relevance and platform fit.
  • Monitor campaign and channel performance, using insights to continuously improve content, community growth, and marketing effectiveness.

Job Requirements

  • Experience managing social media platforms such as YouTube, TikTok, and X.
  • Strong understanding of social media trends, gaming culture, and content that drives engagement.
  • Experience running paid digital campaigns, including Roblox Sponsored Ads and/or off-platform advertising.
  • Confident in engaging and communicating with online communities.
  • Strong organisational skills with the ability to manage content calendars and multiple campaigns.
  • Good creative judgement, with the ability to brief designers and editors effectively.
  • Familiarity with Roblox storefront optimisation and performance metrics.
  • Data-driven mindset with the ability to interpret campaign and content performance to inform decisions.
  • Experience creating or editing social media content is a plus.
  • Experience working with Roblox or gaming communities is a plus.
  • Experience planning and executing go-to-market or integrated marketing campaigns is a plus.
  • Experience conducting A/B testing for thumbnails or creative assets is a plus.
  • Strong copywriting skills for social media and storefronts are a plus.
  • Fluency or market expertise in regions beyond the US (e.g. Latin America or Southeast Asia) is a plus.

More Info

Job Type:
Permanent Job
Industry:
Other
Function:
Gaming/Marketing
Employment Type:
Full time

About Company

Garena

Job ID: 151472669

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Last Updated: 22-07-2026 08:20:09 PM
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