MediaOne is Singapore's most awarded digital agency - recognised internationally for our groundbreaking work in performance-driven social media campaigns. We've delivered award-winning results for luxury brands, government bodies, tech startups and multinationals, using a blend of creative content, precision targeting, and automation. Our social media strategies don't just look good - they convert, trend, and move business needles.
We're looking for a Head of Performance Marketing (Social Media) to lead and scale our paid and organic social media efforts. If you live and breathe data-backed creativity, and want to work on high-visibility campaigns for exciting, ambitious brands - this is your role.
Your Role
- Own MediaOne's social media performance strategy across platforms like Meta, LinkedIn, TikTok, Xiaohongshu, and YouTube
- Build, coach, and lead a team of paid media buyers, strategists, and content creators
- Work hand-in-hand with analytics, SEO and CRO teams to build full-funnel, high-converting campaigns
- Devise and execute campaigns that are optimised for reach, ROAS, CPL, CPA, engagement and business goals
- Serve as strategic lead and point of contact for high-profile clients - from luxury brands to public sector accounts
- Constantly experiment with emerging formats, bidding strategies, and audience segmentation
- Report performance, uncover insights, and recommend data-led improvements
- Optimise team workflows using tools like Meta Business Suite, TikTok Ads Manager, reporting dashboards, automation and AI
What We're Looking For
- 4+ years of experience in paid social and performance marketing
- At least 1-2 years leading teams and managing multi-client portfolios
- Demonstrated success managing large-scale social ad budgets with strong ROI
- Deep knowledge of paid social tactics and content strategies across Asia-focused platforms
- Confident with attribution, A/B testing, retargeting, and funnel optimisation
- Strong communicator who's comfortable presenting to C-suite clients
- Curious, adaptable, and always looking for ways to outperform the algorithm
Why MediaOne
- Work with one of Asia's most respected and decorated digital agencies
- Create campaigns for some of the most exciting and recognised brands in the region
- Be part of a performance-first, innovation-led culture that values results over fluff
- Push boundaries using the latest in predictive analytics, automation and AI
- Join a team that's redefining what social media marketing can do
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