About my client
My client is a fast-growing, globally trusted multi-asset broker with a presence in over 100 countries. Having evolved into a comprehensive trading platform, they offer a full suite of solutions across forex, commodities, indices, and digital assets.
As part of their ambitious expansion in Singapore and the wider APAC region, they are seeking a visionary and strategic content leader to shape their global brand voice and drive engagement in a highly competitive, fast-moving market.
About the role
Reporting directly to the CEO, you will be responsible for building and scaling a global content strategy that positions the brand as a thought leader in the trading and fintech space.
- Develop and oversee a cohesive, global content strategy that defines our brand voice, messaging, and editorial guidelines across all platforms and markets.
- You will be a key leader, working closely with senior management, product teams, and marketing to ensure their content is not only accurate and compliant but also compelling and innovative
- Work with internal subject matter experts and senior traders to distill complex financial concepts into accessible, insightful, and high-impact thought leadership content.
- Use data and analytics to measure content performance, audience engagement, and ROI, and leverage these insights to optimize content strategy and improve effectiveness.
- Stay up-to-date with emerging trends in content creation, digital communication, and the fintech landscape to drive continuous improvement and maintain our position as a market leader.
- Partner with marketing, product, and compliance teams to ensure all content supports business goals, is aligned with product updates, and adheres to regulatory requirements.
Skills and experience
- Proven experience in senior content leadership within financial services, insurance, or agency environments, ideally with global exposure.
- Ability to translate complex financial and insurance concepts into accessible, engaging content for diverse audiences (retail investors, institutional clients, agency partners).
- Strong background in agency-driven marketing/content strategies, with a track record of supporting distribution channels and partner engagement.
if you are interested in the position, please click apply David Lerh (EA:94C3609/ R1769977)
