Growth Acquisition Marketer

About the job

Build the future of game growth

At numu, we've chosen to do something the mobile games industry has needed for years. We're putting a studio's entire user-acquisition engine into one AI agent - creative, campaigns, and optimization - with a human always in control. 

With that ambition comes real opportunity. Wherever you join us, you'll have the freedom to shape how game studios around the world grow - and the space to move fast, own your decisions, and see your work live in-market, not buried in a deck.

We are looking for a Growth Acquisition Marketer who can be based remotely.

Your day-to-day

1.Growth and user-acquisition work is focused on planning, launching, and optimizing paid campaigns that acquire the right players for mobile games at a sustainable cost. The role owns the full performance loop across ad networks, including:

• Planning and running paid UA campaigns across Meta, Google, TikTok, and AppLovin
• Designing and managing creative testing (statics and playables) - hooks, variants, and fatigue management
• Reading the funnel end-to-end - CPM, IPM, ROAS, and retention by cohort
• Identifying the audiences and creative angles that drive leads, and reallocating budget toward what converts
• Monitoring campaign effectiveness daily and acting on early signals, not month-end reports
• Translating in-market learnings into product improvements alongside our team
• Keeping the creative pipeline fast in partnership with design and data

2.Responsible for maximizing the return on ad spend across markets, and for the quality of the users acquired.

What We're Looking For

1.Require a minimum of a Bachelor's degree in a related field, or equivalent hands-on experience

2.Minimum 2 years of experience in mobile game user acquisition or performance marketing

3.Hands-on with Meta Ads Manager and at least one of Google, TikTok, or AppLovin

4.Fluent in English, both verbal and written 

5.Strong analytical thinking and comfort reading performance data

6.Good communication skills and a strong collaborative attitude

7.Bonus: experience with MMPs (AppsFlyer, Singular, Adjust), SQL, or a builder mindset

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