Freelance Digital Marketing Specialist (Hybrid/Remote)

We are looking for a dynamic and results-driven Digital Marketing Specialist to join our team on a freelance basis. If you are a Meta Business Suite expert, a creative storyteller through video, and a lead-generation machine, we want to hear from you.

This is a flexible, remote-first role that allows you to manage your own time, with a requirement to touch base at our office once a week for strategy and alignment.

This part-time role is ideal for someone who loves content creation, social media, and wellness - yoga/fitness background is a bonus!

Key Responsibilities

• Social Media Management: Lead the strategy, execution, and optimization of paid and organic campaigns across Meta Business Suite (Facebook) and Instagram.

• Content Creation: Filming and editing high-quality, engaging short-form video content (Reels/Youtube/TikTok style) to drive brand awareness.

• Lead Generation: Develop and manage social media funnels specifically designed to capture high-quality leads.

• Website Maintenance: Perform regular updates, troubleshooting, and content uploads on our WordPress site to ensure a seamless user experience.

• Performance Tracking: Monitor KPIs and provide weekly reports on campaign performance and lead conversion rates.

Requirements

• Proven Experience: Demonstrated success in managing Meta Ads Manager and Instagram growth.

• Technical Skills: Proficiency in WordPress (Elementor or similar builders) and video editing software (e.g., CapCut, Adobe Premiere, or Canva).

• Strategic Thinking: Ability to create lead-gen workflows that actually convert.

• Communication: Strong command of English with a knack for writing catchy captions and ad copy.

• Reliability: Able to work independently while meeting deadlines and attending the weekly in-studio meeting.

Role Details

• Type: Freelance / Contract.

• Location: Remote (Work-from-home), with twice per week (1-2 hours each) required at our studio.

• Compensation: $1600 per month