E-Commerce Manager (Online Sales & Growth)

Location: Singapore (Bukit Timah, relocating to Balestier)

About the Company

Our client is a premium fragrance and lifestyle brand with international expansion across home fragrance, hotel scenting systems, and scented candles. The company is building its online commercial capabilities as a core growth engine and is establishing a structured e-commerce function to support long-term scale.

Role Overview

The E-Commerce Manager will lead the company's online sales growth across direct-to-consumer channels and online marketplaces. This role is responsible for commercial strategy, revenue performance, and developing the structure of the e-commerce function as the business expands.

Key Responsibilities

• Develop and execute online sales and growth strategies

• Manage brand website and online marketplace platforms

• Plan pricing, promotion, and channel strategies to improve revenue performance

• Work with marketing teams to optimise conversion, customer acquisition, and retention

• Monitor and analyse performance metrics such as sales growth, conversion rates, and ROI

• Establish processes and best practices for e-commerce operations

• Support the development and leadership of the e-commerce team as the business grows

Requirements

• Relevant experience in e-commerce, digital commerce, or online sales management

• Experience managing projects or teams

• Strong commercial mindset with responsibility for sales performance

• Familiarity with brand websites, online marketplaces, and digital sales channels

• Ability to work with data and performance metrics to drive improvements

• Experience in consumer products, lifestyle, beauty, or related industries is advantageous

Language Requirement:
Proficiency in English and Mandarin is required for business communication with regional stakeholders and cross-border operational partners.

What the Company Offers

• Competitive salary aligned with experience

• Performance-based variable bonus (subject to company policy)

• Opportunity to build and contribute to a growing online business function

• Exposure to an expanding premium lifestyle brand

EA License No: 23C1703
EA Personnel No: R1762582
EA Personnel Name: Wong Choo Sian, Jabez