Digital Product Manager

About Us

Decathlon unveiled our new purpose: Bring people together through sport to make wellbeing accessible for all. This purpose signifies our transformation from a traditional retailer to a global sustainable sports brand aiming to deliver the physical, emotional, and societal benefits of sport to people worldwide. Rooted in the values of Vitality, Generosity, Responsibility, and Authenticity, this mission directs the efforts of over 100,000 passionate teammates globally, ensuring sport is accessible to everyone regardless of their level or physical condition.

About the Role

Our APAC Digital Tech team builds and evolves a large-scale e-commerce platform used across 12 countries, shaping customer journeys from discovery to checkout and post-purchase, while driving business growth through data-informed product decisions.

To support this mission, we are looking for a Digital Product Manager. Based in Singapore, you will work closely with end users, business stakeholders, Product Managers across domains, and the development team (software engineers, UX/UI designers, project managers, and external partners).

You will own a dedicated product area focused on showcasing the value of our products and offers to increase purchase intent. Your primary scope will cover upper-funnel experiences, including Product & Offer pages, product and service feed onboarding, category mapping, search, and product recommendations. This scope may occasionally extend to lower-funnel initiatives as business needs evolve.

You will act as the strategic anchor between business goals, user experience and technology, defining the product roadmap while driving high-impact delivery through cross-functional collaboration.

Key Responsibilities

Product Strategy & Business Impact

• Define and communicate the product vision, strategy, and roadmap
• Align the product with market positioning and business goals
• Drive value creation and monitor performance

Product Discovery

• Understand user needs and identify high-impact opportunities
• Validate solutions in collaboration with Product Design
• Ensure strong productmarket fit over time

Product Delivery & Operations

• Prioritize initiatives and plan product evolution
• Work closely with engineering teams to deliver reliably
• Ensure product quality, performance, and operational readiness
• Communicate progress and outcomes to stakeholders

Growth & Data

• Define and track key success metrics
• Analyze user behavior and optimize customer journeys
• Drive data-informed decisions to improve engagement and conversion

Your profile

• 5+ years of experience in digital product management, ideally in cloud, API, or data-driven environments
• Experience in, or strong interest in, e-commerce or marketplaces
• Strong communication skills in English (written and spoken)

Product & Data Mindset

• Customer-focused with knowledge of UX principles
• Data-informed approach with ability to define and track KPIs

Execution

• Agile mindset with strong prioritization and delivery skills
• Experience working with cross-functional teams and external vendors
• Ownership-driven and able to move initiatives from concept to launch

Soft skills

• Passion for sports
• Organized, autonomous, and collaborative
• Comfortable in fast-paced environments
• Proactive with a strong get things done attitude

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