Digital Marketing Manager

Digital Marketing Manager

Location: Singapore

Employment Type: Full-time

Work Model: Hybrid / On-site

About the Role

We are looking for a performance-driven Digital Marketing Manager to develop and execute data-led digital strategies across multiple online channels. This role will focus on brand growth, customer acquisition, and revenue optimisation.

Key Responsibilities

• Develop and implement end-to-end digital marketing strategy
• Manage paid media campaigns (Google Ads, Meta Ads, LinkedIn Ads)
• Oversee SEO / SEM strategy and website optimisation
• Drive social media growth and content marketing initiatives
• Analyse campaign performance using Google Analytics and data dashboards
• Optimise conversion funnels and improve ROI
• Manage marketing budget and performance reporting
• Lead and mentor digital marketing team members
• Collaborate with sales, product, and external agencies

Requirements

• 48 years of digital marketing experience
• Strong knowledge of performance marketing and paid media
• Experience with SEO tools and marketing automation platforms
• Proficiency in Google Analytics and campaign tracking
• Strong data analysis and reporting skills
• Excellent communication and project management abilities

Preferred

• Experience in E-commerce / SaaS / FinTech industries
• Knowledge of CRM systems (HubSpot, Salesforce)
• Experience managing regional or global campaigns
• Basic understanding of UX and CRO principles

What We Offer

• Competitive salary and performance bonus
• Career progression opportunities
• Flexible work arrangement
• Exposure to high-impact digital growth projects