Digital Marketing & Growth Specialist

Brand: REKOOP Club & Flex

Reports to: Founder / Marketing Director

ABOUT REKOOP

REKOOP is a premium wellness and lifestyle brand dedicated to helping members restore balance,

enhance performance, and live better. Through our innovative club concepts REKOOP Club and Flex we offer a curated ecosystem of fitness, recovery, and community experiences designed for modern living.

ABOUT THE ROLE

We're looking for a Digital Marketing & Growth Specialist who combines creativity, technical skill, and

data insight. You'll manage our social media presence, digital campaigns, CRM, and performance

tracking, ensuring every initiative aligns with our brand identity and drives measurable growth. This role is ideal for someone who loves wellness, design, and digital marketing and enjoys seeing strategy come to life through content, campaigns, and analytics.

KEY RESPONSIBILITIES

Marketing Strategy & Execution

Develop and implement digital marketing campaigns for REKOOP Club and Flex across paid and organic channels. Manage campaign calendars and ensure alignment with product launches, member offers, and events. Collaborate with management to define and track KPIs such as leads, conversions, and ROI.

Content Creation & Design

Manage and grow our social media accounts (Instagram, TikTok, LinkedIn, Facebook). Create engaging visuals, short videos, and posts that follow our brand book and tone of voice. Use design tools (e.g., Canva, Adobe Suite, Figma) to produce on-brand content for ads, newsletters, and landing pages.

Website & Landing Page Management

Build, update, and optimize landing pages using platforms like Webflow, Wix, or WordPress. Monitor

website performance, conversion rates, and SEO health. Coordinate with external developers or agencies when needed.

CRM & Email Marketing

Manage member communication via email campaigns, newsletters, and automations. Work with our

CRM to segment audiences, nurture leads, and track engagement. Ensure data accuracy and compliance with privacy standards.

Analytics & Reporting

Track digital performance metrics (ads, social, website, CRM). Provide regular reports and insights to

improve campaign results. Test and iterate on content, targeting, and design to drive growth.

REQUIREMENTS

46 years of experience in digital marketing, social media, or growth roles.

Strong understanding of Meta, Google, and CRM marketing platforms.

Proficient in graphic design and content creation tools.

Experience building or managing landing pages and websites.

Comfortable analysing marketing data and making recommendations.

Excellent communication skills and strong attention to visual detail.

Passionate about wellness, lifestyle, and premium brands.

SALARY BENCHMARK (SINGAPORE)

Level Experience Estimated Annual Salary (SGD)

Mid-level 46 years S$55,000 S$70,000

Senior / Specialist 6+ years S$70,000+

WHAT YOU'LL GET

Competitive compensation based on experience and results.

Opportunity to grow with a forward-thinking wellness brand.

Collaborative, creative, and health-focused team culture.

Access to REKOOP Club and Flex facilities and experiences.

Regain Self | Reclaim Energy | Restore Balance