Content Creation and Management- Outline plans for online media calender to ensure marketing plans are executed timely
- Review all creating, updating and ensure proper site products and content for social media and listing
Digital Marketing - Measure and report on the performance of marketing campaigns and effectively plan next marketing activities to capture audiences
- Take charge and ensure optimisation of all content through SEO and performance marketing efforts, with the aim of acquiring high-quality traffic to drive conversions
Develop and Implement Marketing Strategie - Develop and execute digital marketing campaigns across multiple platforms to drive engagement and leads.
Brand Building - Develop and maintain a strong brand identity across all channels.
Requirements
Diploma in marketing, communications or related field.
Strong writing and editing skills for online content.
Knowledge of SEO best practices, SEM tools, and social media platforms including Facebook, Instagram, LinkedIn, TikTok, and YouTube.
Proficiency in Facebook Ads Manager and other social media advertising tools.
Familiarity with email marketing tools and web analytics including Google Analytics.
Excellent communication, collaboration, and fluency in English and Chinese (written and spoken).
Proficient in graphic and video editing software with a keen eye for design.