Job Title: Digital Experience Leader
Key Responsibilities:
- Define and champion the digital experience vision and roadmap for the organization.
- Oversee the delivery of exceptional digital experiences across all platforms and channels.
- Lead cross-functional teams (UI/UE, Frontend, Digital Product, Marketing) to ensure alignment and execution of digital initiatives.
- Set and monitor KPIs for digital experience quality, engagement, and conversion.
- Drive innovation in personalization, A/B testing, and user journey optimization.
- Ensure digital experience standards, usability, accessibility, and brand consistency.
- Report on digital experience performance and recommend strategic improvements to senior management.
Requirements:
- Bachelor's or Master's degree in Digital Marketing, Business, or related field.
- 5+ years of experience in digital leadership roles.
- Proven track record in digital transformation and experience management.
- Strong leadership, communication, and stakeholder management skills.
- Deep understanding of digital platforms, analytics, and user experience best practices.
- Experience with large-scale CMS and personalization tools.
Preferred Skills:
- Experience in omnichannel digital strategy.
- Familiarity with agile methodologies and digital product management.
- Knowledge of data-driven marketing and customer journey mapping.