Generate and bring big ideas to life with comfort in digital, social, mobile mediums by (i) generating story ideas based on news events and (ii) bring story ideas to life by creating videos
In charge of content production from start to end- ideating, producing, filming and editing
Ensure the quality and appropriateness of digital content by initiating, overseeing and driving creative content direction and ideas
Strike delicate balance with content that is entertaining yet newsy
Produce spreadable innovative and compelling content for a Gen Z centric digital platform targeting Gen Z audience
Monitor the conversations of the day and stay ahead of digital trends
Track and analyse video performance to uncover insights, develop and implement content strategies by reviewing audiences needs
Ensure all content has a multi-platform approach to maximise the viewer experience
Run day-to-day and end-to-end content creation operations such as establishing content schedule and roadmap
Audience and Partner Engagement
Build brand following and awareness by developing creative content that appeal to the target audience as well as advertisers
Maintain online conversations with social media users
Build relationships with social media influencers, digital content creators, industry professionals, journalists and newsmakers
Qualifications
Diploma/ Degree in any related discipline
Ability to create original videos blending news and entertainment
Strong interest in news and current affairs
Familiar with social media platforms and trends e.g. TikTok, YouTube Shorts, Instagram
Familiar with Gen Z (born after mid 1990s) lifestyle
Keen interest in the latest trends and a good news sense- able to keep up with trending/viral news
A broad and deep knowledge of digital content and social media trends
Good written and verbal communication skills
Ability to multi-task and work in a dynamic, fast- paced environment and under pressure
Ability to work independently and in a team
Creative with a questioning mind
An added advantage if you are proficient in filming with DSLR, professional video cameras, editing and graphics software
An added advantage if you are comfortable in front of the camera
An added advantage if you have a proven track record as a creative storyteller
An added advantage if you have a network of local newsmakers
