Our client is a leading global technology company with a strong presence in digital platforms, innovation, and large-scale software systems. They are currently seeking a Creative Director with a strong copywriting foundation to lead the development of integrated marketing campaigns across digital, social, video, and brand platforms.
This is a contract role ending on 31 Dec 2026.
Responsibilities
- Lead the concept development and execution of integrated marketing campaigns across multiple channels, including digital, social, video, and experiential platforms.
- Develop strategic creative concepts informed by audience insights, market trends, and performance data.
- Collaborate with internal stakeholders and external agencies to deliver high-quality, globally scalable campaigns.
- Provide creative direction and oversight throughout the campaign lifecycle, ensuring consistency and excellence across all touchpoints.
- Partner with marketing, analytics, and media teams to optimize creative performance through testing, measurement, and continuous improvement.
- Translate business objectives into compelling creative strategies that resonate with diverse global audiences.
- Champion innovation, emerging technologies, and new creative formats to enhance brand engagement and effectiveness.
Requirements
- 10+ years of experience in Creative Direction within an agency or in-house environment.
- Proven background as a Copywriter prior to progressing into Creative Director roles.
- Strong portfolio showcasing integrated campaigns across digital, social, video, brand, and performance marketing channels.
- Excellent proficiency in English is required to manage global campaigns. Additionally, as this role involves direct and frequent collaboration with regional teams in India, working knowledge of business-level Hindi is highly preferred to effectively liaise with these stakeholders.
- Bachelor's degree or equivalent experience.
- Strong Art Director foundation with demonstrated expertise in digital and social-first creative.
- Proven experience leading integrated consumer marketing campaigns across multiple media channels.
- Experience managing agency relationships and collaborating with cross-functional teams.
- Strong understanding of performance marketing, creative testing, and data-driven optimization.
- Excellent presentation, storytelling, and communication skills.
- Experience working across international markets and localized campaigns.
Good to have
- Experience working with emerging technologies such as AI, AR/VR, gaming, immersive experiences, or other next-generation digital platforms.
