We are seeking a hands-on and highly creative Digital Marketing & Content Creation Executive to join our team. This is a solo role reporting directly to the CEO, ideal for someone independent, resourceful, and ready to take full ownership of our brand's digital presence.
Your primary focus will be content creation - producing photos, videos, and stories that engage our community and showcase our products. You'll also coordinate influencer collaborations, from planning to managing shoots. As a bonus, experience in paid advertising across social media and e-commerce platforms will be highly valued.
Key Responsibilities
Content Creation & Storytelling
- Plan, shoot, and edit photo and video content for social media, website, and campaigns.
- Appear in front of the camera when needed (product demos, tutorials, lifestyle content).
- Develop content calendars and ensure timely rollout across platforms.
- Write engaging copy for posts, ads, and product storytelling.
- Maintain consistent brand voice, identity, and creative direction.
Influencer & Community Marketing
- Identify and collaborate with influencers, creators, and partners.
- Plan and manage shoots with influencers, ensuring creative alignment and smooth execution.
- Source and manage user-generated content campaigns.
- Build relationships with the community to grow brand advocacy.
Digital Marketing Support
- Manage posting and engagement across Instagram, TikTok, Facebook, YouTube Shorts, etc.
- Track analytics and optimize content performance.
- Support email marketing campaigns with visuals and copy.
- Bonus: Experience in digital adbuy on:
Social platforms (Meta Ads, TikTok Ads, Google Ads)
E-commerce marketplaces (Shopee, Lazada, TikTok Shop)
Requirements
- 2-4 years of experience in content creation, digital marketing, or related fields.
- Strong photography and videography skills, with ability to edit independently.
- Comfortable and confident appearing on camera when needed.
- Skilled in Canva / Figma (bonus: Adobe Creative Suite, video editing tools).
- Experience managing influencer collaborations and shoots.
- Strong copywriting and storytelling ability.
- Bonus: Experience with adbuy across Meta, TikTok, Google Ads, Shopee, Lazada.
