Job Title: Content Creator
Company: Endo Homes Pte Ltd
Location: Singapore Aljunied (Potentially with flexibility for remote work)
Job Type: Full-time
About Endo Homes Pte Ltd:
Endo Homes Pte Ltd is a leading manufacturer of high-quality window grilles, zip blinds, curtains, and roller blinds in Singapore. We are passionate about helping our customers enhance the safety, functionality, and aesthetics of their living spaces with our diverse range of window solutions. As a trusted local manufacturer, we pride ourselves on quality craftsmanship and innovative designs. We are looking for a creative individual to help us showcase our products and connect with our audience online.
Job Summary:
Endo Homes Pte Ltd is seeking a creative and versatile full-time Content Creator to develop engaging and informative content across various digital platforms. The Content Creator will be responsible for producing high-quality written, visual, and multimedia content that highlights our window grilles, zip blinds, curtains, and roller blinds, aligning with our brand voice, marketing strategies, and target audience (homeowners, interior designers, etc.). This role requires a strong understanding of content trends, excellent communication skills, and the ability to work independently and collaboratively to elevate our online presence.
Responsibilities:
- Content Creation:
Develop and create compelling content showcasing Endo Homes range of window grilles, zip blinds, curtains, and roller blinds, including:Blog posts and articles about window safety, design trends, functionality of different blind types, etc.
Engaging social media posts (text, high-quality images and videos of our products in various settings, stories, reels) for platforms like Facebook, Instagram, etc.
Website copy (product descriptions, landing pages highlighting key features and benefits of our offerings).
Email newsletters to inform customers about new products, promotions, and helpful tips.
Video scripts and storyboards for showcasing product features, installation processes, or customer testimonials.
Infographics comparing different window solutions or highlighting safety aspects of grilles.
Potential for lookbooks or style guides showcasing our products in different interior design styles.
Ensure all content is accurate, informative, visually appealing, and adheres to Endo Homes brand guidelines and tone of voice.
Optimize content for relevant keywords to improve organic search visibility (SEO).
- Content Planning and Strategy:Collaborate with the marketing team to develop content calendars and strategies that align with product launches, seasonal campaigns, and marketing goals for window grilles, zip blinds, curtains, and roller blinds.
Brainstorm and propose new content ideas and formats to showcase our diverse product range.
Stay up-to-date on home improvement trends, interior design trends, and competitor content in the window solutions market.
Understand the needs and preferences of homeowners and other target audiences interested in our products.
- Content Editing and Proofreading:Edit and proofread all content to ensure high quality, accuracy, and grammatical correctness, maintaining a professional standard for Endo Homes.
Ensure consistency in style, tone, and messaging across all content related to our various product lines.
- Content Distribution and Promotion:Assist in the distribution and promotion of content across Endo Homes website, social media channels, and email lists.
Adapt content for different platforms to maximize reach and engagement for each product category.
Track content performance using relevant metrics and provide insights for optimization.
- Collaboration:Work closely with the sales and production teams to gain in-depth knowledge about Endo Homes products and customer needs.
Collaborate with any external designers or videographers to create high-quality visual content.
- Research:Conduct thorough research on topics related to window safety, interior design, different types of blinds and curtains, and the benefits of zip blinds and grilles.
Utilize data and analytics to inform content decisions and understand what resonates with our audience interested in our specific product offerings.
Requirements:
- Proven experience as a Content Creator, Copywriter, or similar role, preferably with some exposure to home improvement or related industries.
- Strong writing, editing, and proofreading skills with excellent attention to detail.
- Ability to create engaging content specifically for visual products like window grilles, zip blinds, curtains, and roller blinds.
- Understanding of SEO principles and content optimization for product-focused content.
- Basic knowledge of content management systems (CMS) such as WordPress.
- Familiarity with social media platforms relevant to homeowners and home improvement (e.g., Facebook, Instagram, Pinterest).
- Ability to work independently, manage time effectively, and meet deadlines in a fast-paced full-time role.
- Strong communication and collaboration skills.
- Creativity and a passion for showcasing products visually and through compelling storytelling.
- [Add any specific technical skills or software proficiency required, e.g., basic photo editing skills, video editing software knowledge is a plus].
Bonus Points:
- Bachelor's degree in Marketing, Communications, Journalism, Interior Design, or a related field.
- Experience creating content specifically for the home improvement or manufacturing industry.
- Portfolio showcasing content related to visual products or home solutions.
- Familiarity with local Singaporean audience and preferences in home design.
To Apply:
Interested candidates are invited to submit their resume and a portfolio of their work (links to online portfolios or attached documents) to [Confidential Information]. Please indicate Full-time Content Creator - Endo Homes in the subject line.
We look forward to hearing from creative individuals who can help us showcase the quality and value of Endo Homes window solutions!
