[Job Description] . Own, plan and manage LazMall platform and brand Campaigns end-to-end from inception to completion, including conducting thorough post-campaign analysis to derive actionable insights
. Monitor the performance of on-going campaigns through accurate data tracking and analysis, and translate these data into meaningful insights & actionable recommendations to optimise campaign results effectively
. Proactively recommend and implement innovative Campaigns mechanics and strategies to enhance performance and drive buyer engagement
. Coordinate and collaborate with multiple stakeholders across various functions in the organization to ensure seamless planning, execution and delivery of platform and brand campaigns
. Be the go-to expert on the system's functional and non-functional capabilities, including its individual modules, to drive optimal merchandising and design on campaign landing pages
. Develop understanding of the end-to-end customer shopping journey and recommend actionable strategies at each touchpoint to elevate overall customer experience
Job Requirements
[Job Requirement] . A Bachelor degree in Business Management, Consumer behaviour, Marketing or related field
. At least 1 to 2 years of experience in campaign management and/or e-commerce project management. Fresh graduates are also welcome to apply.
. Highly energetic, self-motivated and proactive
. Strong passion for e-commerce and understanding of the consumer journey
. Proven ability to handle multiple tasks, prioritize effectively and meet tight deadlines
. Exceptional English written and verbal communication skills
. Strong analytical skills with proficiency in Microsoft Excel and PowerPoint
. Organized and structured, ability to identify business needs
