About The Team
The Shopee Regional Marketing Campaigns team drives commercial success on Shopee and Shopee Mall. We manage end-to-end campaign execution, including Mall campaigns, Brand campaigns, and major platform-wide events like Double Digit campaigns. Through frequent analysis, we optimise performance and efficiency, ensuring data-driven decision-making. Apart from this, we lead strategic projects that drive commercial impact and operational efficiencies aimed at continuously refining our approach to stay competitive in the evolving e-commerce landscape.
Job Description
- Assist in the planning, execution, and optimisation of major campaigns, ensuring alignment with business objectives and delivering high-impact results
- Cross-functional collaboration with regional and local stakeholders (including Product Managers, Marketing Teams, Business Intelligence Teams) to prepare for campaigns and ensure system stability
- Collaborate closely with local teams to consolidate and assess monthly campaign targets, understand local marketing strategies and key campaign objectives
- Support campaign days by actively monitoring performance metrics and budgets to ensure optimal results
- Conduct in-depth analysis of campaign performance, regularly monitor platform initiatives and work with local teams to review campaign initiatives and identify areas to drive growth
- Analyze campaign and platform data to generate insights, track KPIs, and prepare reports to guide continuous improvement
- Support ad-hoc projects as needed
Requirements
- Bachelors Degree in any field
- At least 1 year of working experience
- Strong numerical abilities - comfortable with handling large amounts of data and proficient in advanced formulas
- Strong data analysis and interpretation, alongside attention to detail
- Reliable and good team player who enjoys working in a dynamic environment
- Good communication skills and able to work with multiple stakeholders
- Flexibility to work occasional overnight shifts and weekends during peak campaign periods. Additional hours will be compensated accordingly.
- Able to manage multiple priorities simultaneously, demonstrating strong project management skills and the ability to adapt quickly in a fast-paced environment.
- Strong ability to work under pressure
