Business Strategy Intern

About Us

We are a 35-year-old heritage F&B brand rooted in tradition and community, now entering an exciting phase of growth and transformation. As we expand our footprint and explore new opportunities, we are seeking a passionate and driven Business Strategy Intern to support key strategic initiatives-including business research, expansion planning, joint ventures, fundraising, and digital branding.

Role Overview

As a Business Strategy Intern, you will play a vital role in shaping the brand's future. You will assist with in-depth research, business model validation, investor materials, and the creation of digital assets such as our corporate website and pitch deck. This internship offers a unique opportunity to gain hands-on experience in a fast-paced, purpose-driven environment bridging heritage with innovation.

Key Responsibilities

- Conduct market and competitor research to identify trends, expansion opportunities, and potential partners

- Assist in evaluating joint venture (JV) opportunities and partnerships

- Support the development of corporate materials including pitch decks and business plans

- Assist in expanding the company's corporate website and digital presence

- Collaborate with marketing and creative teams to ensure brand alignment

- Contribute to internal strategy discussions, brainstorming, and reporting

- Prepare briefing notes, SWOT analyses, and strategic summaries for management

- Prepare briefs and proposals for government grants, initiatives and partnership events

Requirements

- Currently pursuing or recently completed a degree in Business, Finance, Economics, Marketing, or a related field

- Strong analytical and research skills detail-oriented and organized

- Good understanding of business models, financial terms, and fundraising basics

- Proficiency in PowerPoint, Excel, and web research

- Excellent communication skills-both written and verbal

- Passion for heritage brands, F&B, and entrepreneurship

- Self-starter with a proactive mindset and a strong sense of ownership

What You'll Gain

- Real-world experience in business strategy, fundraising, and brand transformation

- Exposure to senior leadership and cross-functional teams

- Opportunity to shape the future of a beloved Singaporean F&B heritage brand