Business Development Executive/Manager

Position: Business Development Executive - CoinUP Card

Location: Singapore / Remote

Department: U card

Reporting to: Operations Director / COO

About CoinUP

We are building a next-generation global payment solution for crypto users.

With:

• Low 1% top-up fee
• Near-instant settlement (within minutes)
• Bank-grade stability

CoinUP is redefining how digital assets are used in everyday spending.

Role Vision

You will be responsible for the strategic partnership and growth of CoinUP Exchange's core payment product — the UP Card (Crypto Debit Card).

The goal is to convert existing exchange users into active cardholders, enabling seamless crypto-to-fiat spending and building a closed-loop withdrawal ecosystem.

Responsibilities

• Identify and secure strategic partnerships with merchants for co-branding, card rewards, and loyalty program collaborations.
• Build and nurture strong relationships with key merchant partners to drive user acquisition and engagement.
• Plan and execute joint marketing campaigns with partners to highlight card benefits and exclusive promotions.
• Work cross-functionally with Marketing, Product, and Operations teams to ensure seamless execution of partnership initiatives.
• Monitor and analyze the performance of partnerships, continuously optimizing offers and reporting on ROI and key success metrics.

Requirements

• Solid track record in merchant partnerships, loyalty programs, or card reward initiatives.
• Strong negotiation, business development, and stakeholder management capabilities.
• Background in payments, fintech, or Web3 is highly preferred.
• Proactive, self-driven, and focused on delivering measurable results.
• Excellent command of English; proficiency in additional languages is a plus.

Why Join Us

• Be part of the fintech transformation with a legacy brand that is innovating in Web3 and TradFi.
• Work on cutting-edge product DeCard that combines stablecoin and fiat flexibility.
• Growth opportunities and exposure to cross-regional responsibilities.
• Culture of innovation and collaborative impact with high standards.