Business Development Executive (High Net Worth Marketing)

Job Overview

We are seeking a Business Development Executive to lead our High Net Worth (HNW) marketing and relationship strategy. This role focuses on attracting, engaging, and retaining high-net-worth individuals through trust-based partnerships, private engagements, and premium brand positioning - not mass marketing.

You will play a key role in positioning our healthcare and longevity services as the trusted choice for discerning clients who value privacy, exclusivity, personalization, and experience.

Key Responsibilities

HNW Relationship Development

• Build and maintain relationships with private bankers, family offices, wealth managers, and concierge partners

• Develop strategic partnerships with luxury real estate developers, private clubs, and premium service providers

• Create referral networks that bring in qualified HNW clients

Private Engagement & Experience Marketing

• Conceptualise and organise invitation-only events such as private dinners, medical briefings, and networking sessions

• Curate bespoke engagement experiences for potential and existing HNW clients

• Support concierge-style onboarding journeys for new members

Brand Positioning & Authority Building

• Work with management to position the brand as a leader in healthcare, diagnostics, and longevity

• Support thought leadership initiatives through curated content, speaking engagements, and high-end publications

• Strengthen brand credibility through institutional and ecosystem partnerships

Business Development & Strategy

• Identify opportunities to develop executive health, longevity memberships, and family health programs

• Track partnership performance and client engagement metrics

• Support management in expanding regional and cross-border medical concierge opportunities

Requirements

• Diploma or Degree in Business, Marketing, Communications, or related field

• Experience in business development, partnerships, luxury marketing, or relationship management preferred

• Strong networking, interpersonal, and communication skills

• Comfortable engaging with senior stakeholders and professionals

• Organised, resourceful, and able to plan premium events and engagements

• Understanding of discretion, confidentiality, and service excellence

Preferred Attributes

• Experience working with HNW clients, luxury brands, or premium services

• Exposure to healthcare, wellness, or longevity sectors is an advantage

• Confident, well-presented, and relationship-driven personality

What Success Looks Like

• Strong referral partnerships established

• Successful execution of private engagement events

• Growth in HNW client base and long-term memberships

• Elevated brand positioning within premium networks