BEVERAGE INNOVATION EXECUTIVE

Company Overview

The client is a foodservice distributor specialising in beverages, offering a diverse portfolio including Monin syrups, purees, sauces, and powders. Finest Call and Master of Mixes from the US. Local manufacture of varieties of chilli fresh juices, concentrates, and tetra-pack juices. Also available: UHT full-cream milk, Jersey milk, whipping cream, citron tea, etc.

Job Summary

Drive sales growth by identifying market trends and opportunities, strengthening client relationships, and supporting marketing initiatives to expand the company's beverage product reach.

Responsibilities

• Execute sales strategies to increase revenue from the company's beverage products
• Analyze current market trends to identify opportunities for new product development and business growth
• Support marketing efforts by managing and enhancing social media platform content to engage target audiences
• Strengthen and maintain relationships with existing bar and café clients to ensure customer satisfaction and repeat business
• Identify and secure new client outlets in targeted districts to expand market presence
• Plan and implement the introduction of new products or promotional campaigns to drive sales
• Collect and analyze market intelligence, including pricing, competitor activities, and customer preferences, to inform sales strategies