Associate Manager, Product Marketing

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

Lead the growth and success of Razer's PC Gaming Audio portfolio, shaping the future of immersive gaming experiences for millions of gamers worldwide. As part of a fast-paced and highly collaborative global team, you will drive product marketing strategy across positioning, pricing, product launches, and lifecycle management, while working closely with Product, Engineering, Sales, Channel, Brand, and Regional Marketing teams to bring innovative audio products to market.

This is an exciting opportunity to influence global go-to-market strategies, lead impactful campaigns and promotions, and play a key role in growing product adoption, revenue, and market share within one of the world's leading gaming lifestyle brands.

• Overseeing the strategic direction and performance of Razer's PC Gaming Audio product lines

• Driving growth and innovation across Razer's PC Gaming Audio portfolio

• Drive product roadmaps, product lifecycle, pricing and launch process to ensure that we increase our leadership and market share position

• Develop and implement marketing plans, ensuring achievement of company and brand objectives

• Conduct and run competitive benchmarking and product comparison

• Work with product developers to ensure products are relevant to the market and feature-sets are comparable to others

• Coordinate cross-group initiatives with internal stakeholders such as Sales, and Channel Marketing teams

• Responsible for developing and implementing activities such as promotions and go-to-market for product launches

• Content & Campaign Development: Collaborate with creative, digital, and social teams to produce engaging content across web, email, video, and social platforms

Pre-Requisites :

• Degree in Marketing or Business with minimally 6-10 years progressive experience in product marketing, preferably within consumer electronics space

• Good business acumen, sales-focused, responsive, creative, strategic, proactive, and hands-on, with the ability to translate data and insights into strategy and action plans

• Strong leadership skills with track record in building and managing a high performing team

• Strong budget management and reporting skills

• Strong stakeholder management skills and strong presentation, high attention to detail, written and verbal communications skills. Ability to communicate conceptually and tactically - including strategy, planning, data insights and execution details

Razer is proud to be an Equal Opportunity Employer. We believe that diverse teams drive better ideas, better products, and a stronger culture. We are committed to providing an inclusive, respectful, and fair workplace for every employee across all the countries we operate in. We do not discriminate on the basis of race, ethnicity, colour, nationality, ancestry, religion, age, sex, sexual orientation, gender identity or expression, disability, marital status, or any other characteristic protected under local laws. Where needed, we provide reasonable accommodations - including for disability or religious practices - to ensure every team member can perform and contribute at their best.

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