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National University Health System

Assistant Manager, Resident/Patient, Outreach & Engagement, RHSO (Marketing)

National University Health System
Singapore
3-5 Years

This job is no longer accepting applications

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  • Posted 2 months ago

Job Description

Job Responsibilities

Resident Engagement via Email Campaigns

  • Support the planning, development and execution of targeted email campaigns to drive resident engagement and promote community health programmes
  • Manage end-to-end campaign process, including audience segmentation, approvals, testing, deployment and post-campaign performance analysis
  • Develop high-quality content adhering to brand guidelines and campaign objectives
  • Support and maintain an email marketing calendar, ensuring alignment with regional health initiatives and goals
  • Collaborate across functions to ensure seamless execution, in accordance to best practices and organisational protocols

Marketing & Publicity of Community Health Programmes


  • Develop publicity strategies and implement data-driven marketing campaigns to drive awareness and sign-ups to assigned regional health initiatives and programmes
  • Support cross-functional teams to develop effective marketing campaigns and ensure timely rollout and alignment with overall objectives
  • Oversee development of marketing assets, messaging and promotional materials

Health Library Development and Distribution


  • Support the content development of health library infographics and videos
  • Develop and execute marketing plans to drive awareness and increase views

Performance Tracking & Optimisation


  • Monitor campaign performance and engagement metrics to provide actionable insights
  • Optimise campaign performance based on data insights and stakeholder feedback
  • Manage campaign budgets efficiently to meet targets

Other Related Duties


Undertake any other projects/assignments as assigned

Job Requirements

  • Bachelor degree in marketing, business administration or related discipline
  • Minimum 3 to 5 years of marketing experience, preferably in healthcare or public sector.
  • Proven experience in developing and executing data-driven marketing campaigns
  • Strong understanding of CRM and email platforms is preferred
  • O perationally strong and process-driven with a focus on execution
  • Familiarity with best practices in consent and data management
  • Excellent stakeholder management skills with the ability to drive cross-team collaborations
  • Experience in healthcare communications would be advantageous
  • Able to work effectively under tight timelines

More Info

Job Type:
Permanent Job
Industry:
Other
Function:
Marketing
Employment Type:
Full time

Job ID: 144836237

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Last Updated: 05-05-2026 11:11:16 PM
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