About the Role
We're an AI-first company building products and robots that are changing how businesses operate. We're looking for a sharp, curious, and digitally native Marketing Specialist who lives and breathes AI tools — someone who doesn't just talk about the future of marketing, but actively builds it. This is not a traditional marketing role. You'll be expected to use AI to move faster, create smarter, and tell stories that resonate with both technical and non-technical audiences.
What You'll Do
- Lead end-to-end marketing campaigns for our AI products and robotics solutions — from ideation to execution to reporting
- Create compelling content (social, blog, video scripts, decks) using AI tools to produce at startup speed without sacrificing quality
- Use vibe coding and no-code/low-code tools to build marketing assets, landing pages, and campaign automations independently
- Develop go-to-market strategies for new AI product launches, targeting B2B and B2C audiences across SEA and beyond
- Manage and grow social media presence across LinkedIn, TikTok, Instagram, and emerging AI-focused communities
- Collaborate with product and engineering teams to translate technical features into clear, exciting value propositions
- Track campaign performance and use AI-assisted analytics to iterate and improve continuously
- Stay ahead of AI, robotics, and marketing trends — and bring those insights back to the team
What We're Looking For
- Bachelor's degree in Marketing, Communications, Business, Computer Science, or any related field
- 1–3 years of marketing experience, ideally in tech, SaaS, or a startup environment
- Hands-on experience with AI tools as part of your daily workflow — not just aware of them, but actively using them
- Familiarity with vibe coding concepts — comfortable using Claude Code, Cursor, or similar tools to build or automate things
- Creative thinker with a data-informed mindset — you can ideate boldly and validate with numbers
- Self-starter who thrives in a fast-moving environment and isn't afraid to experiment and fail fast
