Role Overview
BlueFocus is looking for a high-performing Account Manager to manage and grow key client accounts across integrated marketing channels. This role sits at the intersection of client leadership, China market understanding, and multi-channel campaign execution, requiring strong communication skills, cultural fluency, and agility in a fast-changing environment.
You will be responsible for translating client business objectives into actionable, integrated marketing solutions, while coordinating internal teams and external partners to deliver high-quality outcomes.
Key Responsibilities
Client & Account Management
- Serve as the primary point of contact for assigned clients, building trusted, long-term relationships
- Understand client business goals and proactively propose integrated marketing solutions
- Manage expectations, timelines, budgets, and deliverables across multiple stakeholders
Integrated Marketing & Channel Management
- Manage campaigns across multiple channels, including but not limited to:Social & content marketing KOL / influencer marketingMedia planning & buyingPlatform partnerships (e.g. Meta, Google, TikTok, X, regional platforms)
- Ensure channel strategies are aligned and integrated to deliver cohesive campaign outcomes
China Market & Cross-Border Expertise
- Apply strong understanding of the China digital and marketing landscape, including:Chinese platforms, consumer behavior, and content trendsChina brands going overseas and international brands entering China
- Act as a bridge between China and regional teams, ensuring cultural and strategic alignment
Project & Internal Coordination
- Work closely with strategy, creative, media, and operations teams to ensure smooth execution
- Monitor campaign performance and support optimization recommendations
- Maintain clear documentation, reporting, and post-campaign reviews
Agility & Adaptability
- Stay agile and adaptable in a fast-changing media, platform, and client environment
- Respond quickly to shifting priorities, market changes, and client needs
- Demonstrate problem-solving mindset under pressure
- Fluency in Mandarin is required for this position
