To spearhead the acquisition of new performance advertising clients in the Southeast Asia (SEA) and Asia-Pacific (APAC) markets. The role involves managing the full sales cycle from lead generation to deal closure, contributing to team revenue, building a robust client pipeline, and assisting in the development of overseas sales systems and industry-specific capabilities.

Key Responsibilities

1. Lead Generation & Prospecting: Proactively identify and engage potential advertisers (with a focus on Mobile Games, Apps, etc.) through various channels including external ecosystem partnerships, industry summits, online research, and partner referrals.

2. Client Engagement & Insight: Conduct high-quality client meetings (online/offline) to gain deep insights into their business objectives and advertising needs. Effectively communicate the value proposition of Tencent AMS overseas solutions.

3. Sales Pitching & Negotiation: Lead the creation and presentation of sales pitches, manage the negotiation process, and oversee the entire cycle until contract signing and client onboarding.

4. Cross-functional Collaboration: Work closely with Operations, Product, and Engineering teams to ensure client requirements are accurately understood and implemented, resolving any issues during the initial onboarding phase.

5. Pipeline Management & Reporting: Maintain disciplined management of leads and opportunities within the CRM system. Provide regular reports on pipeline status, sales forecasts, and key metrics (e.g., Lead-to-Close rate, sales cycle length).

6. Internal Ecosystem Synergy: Establish collaborative relationships with other internal business units focused on international expansion to share resources and achieve win-win outcomes.

Requirements

1. Experience: 5+ years of experience in overseas performance advertising (Programmatic Advertising preferred) sales or business development. Proven track record of acquiring clients from 0 to 1. Familiarity with Games, E-commerce, or Brand Export industries is a plus.

2. Skills: Exceptional communication, negotiation, and presentation skills. Strong self-drive and goal-oriented mindset, with the ability to work independently in an uncertain environment.

3. Knowledge: Deep understanding of performance advertising concepts, programmatic buying, and mobile attribution. Familiarity with data privacy regulations such as GDPR/CCPA is preferred.

4. Others: Capability to work across different time zones; possesses a strong sense of teamwork and an entrepreneurial spirit.

Business Development - SEA/APAC