Responsibilities

Overview

As Mediacorp continues its regional and global expansion, this role will play a critical part in accelerating international growth across priority markets.

Flagship brands such as CNA have established a strong global footprint, reaching more than 180 million households across Asia, Europe, and the United States through award-winning journalism and original content, including CNA Originals.

Building on this momentum, we are seeking a dynamic, entrepreneurial individual to drive the next phase of international market expansion deepening Mediacorp's presence, partnerships, and commercial ecosystem across Southeast Asia and beyond.

This role will be responsible for driving international revenue growth across two key streams:

Clients seeking to invest regionally across Mediacorp platforms (via CNA and the broader ecosystem)
International or regional clients who may choose to activate only within Singapore, investing in Singapore channels across TV, radio, and digital (e.g. Channel 5, Channel 8, U, or social IPs) to reach and engage Singapore-based audiences

What We're Looking For

This role is suited for someone who thrives in building from the ground up, curious, resilient, and motivated by opening new markets.

You are entrepreneurial, client-focused, and comfortable operating in ambiguity while creating structure, momentum, and scalable opportunity.

You bring strong ownership, a passion for storytelling and content-led solutions, and a desire to shape how Mediacorp and CNA engage global audiences and commercial partners.

Importantly, the individual must be a strong representative of the Mediacorp and CNA brands and able to credibly articulate their value proposition, uphold brand integrity, and build trust with senior stakeholders across markets.

Why Join Us

This is a unique opportunity to be part of Mediacorp's next phase of international growth, expanding the reach and impact of one of Asia's most trusted media brands while shaping world-class content and commercial solutions for a global audience.

Key Responsibilities

Identify, prioritise, and develop high-potential international markets, with initial focus on Southeast Asia (including Malaysia and Indonesia), while supporting broader global expansion initiatives
Drive adoption of CNA and Mediacorp's integrated content, digital, and commercial solutions across regional clients.
Collaborate with Digital Strategy & Solutions teams to co-develop market-relevant offerings, including new IPs, branded content, and experiential/on-ground activations
Build and manage a strong pipeline of opportunities through proactive market engagement, strategic outreach, and structured relationship development
Act as a evangelist for Mediacorp's ecosystem, articulating value across content, audience, data, and platform capabilities
Work closely with the Growth & Partnerships team to nurture and strengthen relationships across regional agencies, media representatives, and ecosystem partners, while taking primary ownership of direct client relationships and strategic accounts in-market
Establish and maintain senior-level client relationships across priority markets, ensuring long-term partnership development and sustainable revenue growth
Responsible for driving international revenue growth
Support delivery of international growth targets through structured planning, opportunity development, and disciplined execution
Feed market insights back to strategy & Solutions leads to refine GTM strategy.

Qualifications

Skills & Experience

Proven experience in international business development, market expansion, or partnership-led growth roles
Strong track record of originating opportunities and building pipelines in new or emerging markets
Background in media, publishing, digital platforms, or B2B ecosystems (news or content-led environments highly advantageous)
Strong understanding of digital, content, and advertising ecosystems, including omnichannel strategies
Ability to translate complex solutions into simple, compelling commercial narratives
Strong commercial acumen combined with a consultative, solution-oriented mindset
Experience working across multiple markets with cultural and commercial sensitivity
Excellent stakeholder management and influencing skills across internal and external senior partners
Willingness and flexibility to travel extensively across the region as required to support market development and client engagement

Lead, International market growth & business development