Key Responsibilities

Serve as the company's official spokesperson for the Chinese-speaking markets, including public statements, media interviews, and brand communications
Lead brand image building and public relations strategy execution in the region
Represent COINW at industry summits, forums, media events, and business partnership negotiations
Develop and maintain relationships with media, government entities, industry bodies, and strategic partners
Drive partnership development in the region, including media, brand, channel, capital, and ecosystem collaborations
Support senior management in international strategy execution and regional business growth
Publish or present industry insights to enhance COINW's influence and credibility in global and Chinese-speaking markets
Collaborate with marketing, PR, and business teams to shape external communications and partnership strategies

Qualifications

Strong public presence with excellent on-camera and live speaking abilities
Non-Chinese nationality with an international background
Fluent in Chinese (Mandarin) as a working language, with professional English proficiency for high-level business communication
Degree in Journalism, Communications, Broadcasting, International Relations, Business, or related fields preferred
Prior experience as a host, news anchor, or journalist with a recognized media outlet or international media organization strongly preferred
Bachelor's degree or above; overseas education from a top-tier university preferred
Proven business negotiation skills and ability to integrate high-level resources
Solid understanding of branding, PR, media communications, and strategic partnerships
Experience in international corporations, fintech, Web3, technology, or internet industries preferred
Willingness to travel internationally and engage in high-frequency business activities

Preferred Qualifications (Plus)

Recognized public influence or public figure profile in Chinese-speaking media
Experience hosting major international forums or summits
Deep understanding of Asia markets, especially Singapore and the Chinese-speaking ecosystem
Cross-cultural communication skills and international business networks

Head of Spokesperson & Strategic Communications (Greater China & APAC Markets)