Job Description:

Understand the dynamics of the Southeast Asian game market, actively explore new opportunities, and collect and organize overseas game market and product information
Develop marketing and distribution strategies for mobile games published overseas, including but not limited to market strategies, event marketing, online marketing, brand promotion, and platform partnerships
As the project leader for multiple major milestones, responsible for the development and implementation of overseas version distribution strategies
Collaborate with multiple cross-departmental teams, coordinate internal resources, formulate overall strategic directions, unify in-game versions, events, marketing, and cross-industry collaborations, and be responsible for major milestone goals
Team management, clearly define organizational structure and staffing, and guide departments to improve team building and increase talent density. 6. Coordinate internal resources and ensure successful launch and promotion through cross-departmental teamwork.

Job Requirements:

Minimum 5 years of experience in game publishing/operation/marketing in SEA markets, with priority given to candidates with overseas mobile game promotion experience responsible for overall coordination of regional project operations, marketing promotion, brand cooperation, UA, technology, and esports functions
Proficient in game marketing strategies, possessing excellent marketing awareness and creative planning abilities, clear thinking, and fluent expression. Strong initiative, excellent communication and resource integration skills, able to integrate internal and external platforms and partner resources, and establish and maintain good cooperative relationships
Possess unique insights and practical experience in promoting mobile games in overseas markets.
Data-driven, understands user needs, possesses keen insight and rapid learning ability
Excellent team communication and execution skills, strong summarization and inductive reasoning abilities, and capable of writing various documents
Passionate about games and the gaming industry, with a proactive and responsible work attitude, strong learning ability, resilience under pressure, and a collaborative team-oriented mindset
Excellent English communication, writing and business negotiation skills familiarity with overseas gaming markets and multicultural collaboration is preferred.

Director, SEA Publishing